Principles of storytelling and resonating

Readings due before class on Monday, November 13, 2017

Required

• Chapter 7 in Cole Nussbaumer Knaflic, Storytelling with DataCole Nussbaumer Knaflic, Storytelling with Data: A Data Visualization Guide for Business Professionals (Hoboken, New Jersey: John Wiley & Sons, Inc., 2015).
  
  
• Chapter 1 in Nancy Duarte, ResonateNancy Duarte, Resonate: Present Visual Stories That Transform Audiences (Hoboken, New Jersey: John Wiley & Sons, Inc., 2010).
  
  

Questions to reflect on

• Why are stories so powerful?
• Which of Nussbaumer Knaflic’s tactics to ensure your story is clear is most helpful to you?
• According to Duarte, what’s the difference between presentations, facts, people, and stories?
• What does Duarte mean when she says the audience should be the hero?